For us, the CoppaFeel! project was truly something special. They were looking for a website that celebrated the fun, youthful style the brand now boasted. We were over the moon to not only work on a project that oozed so much fun, but to build a website that would bring support to so many people.

CoppaFeel! had two core requirements; Accessibility and Community. 

1. The site must be accessible to everyone because breast cancer can affect anyone.
2. The site must represent CoppaFeel!’s diverse community and make it easy for people to get involved.

With these requirements understood, the team got to work designing. The site was fully custom-coded, compliant with WCAG AA Standard, and designed in a way that would be easy to navigate for all. UGC submitted to CoppaFeel!’s socials are a real USP for these guys, so we made sure to highlight these, along with the CoppaBlog, on the homepage to bring that sense of community.

Since 2009, Coppafeel! have been on an incredible journey; from putting the first nipple on TV, to getting cancer education on the curriculum. To be a part of this story, in any way, is something we cherish and we were honoured to work alongside Kris and her amazing team.