We created a new logo design and brand for sailing company
They sell high end yachts, so the brand had to reflect that. However they also wanted it to feel modern and inclusive, rather than be too over the top. We wanted a very natural soft palette, and create a mark that would become recognisable amongst their customers and target market. The brand had to be sophisticated and classy, however it needed to be simple and understated so it did not over power the products they were selling.
We also helped design their website and other marketing, advertising collateral. This was a fun project for us as none of us have any experience with yachts unfortunately – maybe one day!
"The logo and mark you have created just works so well, it looks so impressive"