Carl Todd Clinics

Carl Todd Clinics

Project Overview

The brief

The Carl Todd Clinic, a premier sports injury and osteopathy practice led by the head physiotherapist to Chelsea FC and the England national football team, came to us to elevate their digital footprint.

While their elite sports credentials were world-class, their brand and web presence needed to bridge a delicate gap: reflecting elite-level, performance-driven care while remaining warm, accessible, and inviting for everyday patients across their regional clinics.

The process

We developed a refined visual identity that subtlely nods to high performance while maintaining an approachable, clinical warmth. Built around crisp typography and a modern colour palette, the system communicates top-tier medical expertise without feeling intimidating.

For the website, we designed a multi-location platform built for effortless booking. Giving patients a seamless route to explore specialist treatments, view practitioner profiles, and schedule appointments in just a few clicks.

Post-launch, we drove ongoing growth through targeted SEO, PPC, and social media campaigns to keep clinic books consistently full.

The results

A standout brand ecosystem that performs at every level, from elite pitch-side care to everyday community health.

By pairing an authoritative visual identity with a high-converting web platform and active marketing retainer, we helped scale the practice’s market value across all locations, ultimately supporting a highly successful business sale and exit for the founders.

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